Imagine what it would feel like to share your offer with an audience already ready to buy.
You’ve spent hours perfecting your course, membership, or program, but when you launch it, the sign-ups just aren’t there. You’ve been doing all the things (posting on social media, going live in your community, consistently sending emails), but you can’t shake the feeling that your efforts aren’t reaching the right people.
You know your offer is valuable. You’ve poured your expertise, time, and energy into creating something that can truly help people, but no one is buying it. Then the thought creeps in... have you been building your email list with freebie seekers who will never buy? 🤔 The possibility of that being true leaves you frustrated, doubting your message, and wondering if selling out your paid offer is even possible.
Here’s the truth: the problem isn’t you, and it isn’t even your offer. The issue starts at the very beginning with your lead magnet. If your freebie isn’t designed to attract buyers, you’re building a list that’s filled with people who love free resources but never intend to invest.
What you really want is simple: an email list filled with people who are excited to join your paid offers, not just download your freebies. And that’s exactly what the Lead Magnet Makeover Guide will help you do. Inside, you’ll learn how to refine, realign, and rework your freebie so it attracts the right people: the ones who can’t wait to take the next step with you.
Enter the Lead Magnet Makeover Guide!
The Lead Magnet Makeover Guide isn’t just another “pretty guide.” It’s a practical tool that helps you identify what’s not working with your freebie, refine your messaging, and realign it with your paid offer. With these insights, you’ll know exactly how to tweak your lead magnet so it attracts buyers, not just freebie seekers, and fills your paid offers with people who are ready to join.
Hi, I'm Kristen!
I remember the days when I would pour everything into growing my audience (creating content, showing up on social media, etc) only to watch my email list grow without any real results. My email list looked great on paper, but the people on it weren’t joining my offers. I asked myself over and over: Why aren't they buying?
It was frustrating and discouraging. I was working harder and harder, trying every list-building tactic I could find, yet still attracting people who wanted free value but never seemed ready to invest. Sound familiar? 🙋🏾♀️
Deep down, I knew my offers were solid. But the problem wasn’t my offer; it was the entry point. The lead magnets I was creating weren’t aligned with what I was actually selling, so I was growing my audience with people who weren't interested in what I had to offer. Once I started reworking my freebies to attract the kind of people who were ready to take the next step, everything changed. Suddenly, my email list wasn’t just growing, it was growing with buyers.
That’s why I created the Lead Magnet Makeover Guide. It’s the exact tool I wish I had back then. Something simple and strategic to help you identify what’s not working, fix the gaps, and create a lead magnet that actually leads people to your paid offer. No more guessing. No more freebie seekers. Just clarity, confidence, and a list full of future buyers who can’t wait to work with you.
Here's what you get:
Clarity on Your Messaging
You’ll pinpoint exactly what’s off in your current freebie so you can fix it fast. With clear, confident messaging that connects directly to your offers, you’ll start attracting people who are ready to take the next step.
Spot the Gaps in Your in Your Lead Magnet
You’ll uncover where your lead magnet is losing momentum. Once you know what’s not working, you can stop guessing, stop over-delivering, and start creating a freebie that builds real buyer trust and curiosity.
A Lead Magnet That Converts
Instead of collecting subscribers who never buy, you’ll walk away with a lead magnet that attracts the right audience, people who are primed and excited to invest in your paid offers. No more chasing numbers. Just quality leads, better conversions, and a clear path from freebie to paid offer.
Got questions? Here are some answers...
Before you send an email to my team, check and see if we have answered your question below. If not, you can send an email to Hello@ExplodeYourAudience.com.
Do I need to have a big email list to use the Sold Out Offer Success Planner?
No, it'll work whether you’re just starting out or you already have an email list. It’s about knowing your numbers at any size so you can set realistic goals and see where you need to focus to grow.
I’ve launched before and it didn’t work. Will this help?
Yes, the Sold Out Offers Success Planner is designed to show you why your past launches may not have worked by uncovering the gaps in your promo efforts, conversions, or email list size. With this clarity, you’ll know exactly what to do differently next time.
Is this just worksheets or does it actually walk me through what to do?
The Sold Out Offers Success Planner is a step-by-step tool. Each section helps you calculate, reflect, and plan, so you’re not just writing numbers down but actually using them to build a launch strategy that works.
How will this help me with my bigger business goals?
When you know your numbers, you stop guessing and start making intentional moves. The planner gives you confidence in your launch strategy, so you can stop spinning your wheels and finally create offers and campaigns that support the business (and income) you’re working so hard for.
I’ve NEVER launched before. Can I still use the Sold Out Offers Success Planner?
Yes! In fact, this is perfect if you’ve never launched before! Instead of going in blind, you'll calculate the numbers you need before your first launch. You'll know how big your list should be, what conversion rates to expect, and where to focus your promotional efforts. That way, you’ll go into your first launch with clarity, confidence, and realistic goals instead of uncertainty and guesswork.
What if I have trouble accessing the Sold Out Offers Success Planner?
Please send an email to Hello@ExplodeYourAudience.com in case you need support in accessing it.
Final Note from Kristen
I don’t want you to keep guessing why your audience isn’t converting or waste time creating the wrong type of freebie. With the Lead Magnet Makeover Guide, you’ll finally see what’s working, what’s not, and how to align your lead magnet so it attracts buyers. Once you have that clarity, every piece of your marketing will start to click, and you’ll be one step closer to growing a list full of people who are ready to join your offers.
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Legal Disclaimer: Please note that legally we cannot guarantee any lead generation results or sales results. Any examples that have been shown are client case studies only. Please understand results are not typical, I am not implying you will duplicate them. Your results will vary and depend on many factors. All business decisions and efforts entail risk with massive and consistent effort and action.